FOR IMMEDIATE RELEASE
Massachusetts — September 2, 2025 — ETHYST®, the skincare brand known for redefining clean beauty standards through its proprietary Champagne Standard™, announced today that it has officially been awarded the CertClean® Certification—North America’s most rigorous and respected clean beauty verification.
This milestone marks an important moment for ETHYST®, whose formulations have long exceeded the ingredient policies used by mainstream “clean beauty” retailers, including Sephora, ULTA, and Credo. From inception, ETHYST® has rejected shortcuts, greenwashing, and any ingredients known to compromise human health.
“At ETHYST®, your skin health has always been sacred,” said Amber Champagne, Licensed Esthetician, Herbalist, and Founder of ETHYST®. “The Champagne Standard™ was built to surpass the industry’s definition of clean beauty—and now, that commitment is formally validated by the most trusted certification body in North America.”
What CertClean® Represents
CertClean® is an independent, third-party certification that screens out chemicals linked to impacts on human health—including endocrine disruption, reproductive toxicity, neurological harm, and other long-term risks. Unlike store-created clean lists, CertClean® is not influenced by marketing trends, retail priorities, or consumer perception.
When a product carries the CertClean® seal, it signifies:
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Verified ingredient transparency
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Strict exclusion of harmful chemicals
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Independent review of formulation safety
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A trusted benchmark in an often-confusing “clean beauty” landscape
ETHYST® now stands among an elite group of brands recognized for true safety—not just compliant marketing.
Where The Champagne Standard™ Meets CertClean®
ETHYST®’s Champagne Standard™ was designed to surpass the limitations of existing clean beauty frameworks by eliminating entire categories of questionable ingredients, including:
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PEGs
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Polyquats
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Hidden toxins and unlisted preservative systems
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Questionable fillers and barrier-disrupting compounds
Each ETHYST® formula is crafted to support the skin barrier, microbiome, and long-term health—not simply to avoid harmful substances.
With the CertClean® certification, this uncompromising internal standard now carries independent validation. Together, these frameworks position ETHYST® as the cleanest, most effective skincare on the planet™.
Why This Matters for Consumers
With ETHYST®, consumers can expect:
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Verified ingredient safety
Every component is reviewed for human-health impact—not just industry compliance. -
Rituals that honor the skin barrier
Formulas are designed to support long-term health and resilience. -
True peace of mind
CertClean® confirms what ETHYST® has always promised: clean beauty without compromise.
“Clean beauty should never be confusing,” Champagne added. “It should be rooted in safety, transparency, and integrity. Our certification marks a new era for ETHYST®—and for everyone seeking skincare they can trust.”
A New Era for ETHYST®
This certification represents more than an achievement. It signals a shift toward a future where skincare is both safe and transformative—where wellness, science, and ritual meet. As ETHYST® continues to expand its product offerings, the brand remains committed to elevating what clean beauty can be.
Consumers can explore the complete CertClean® Certified ETHYST® system at ETHYST.com.
About ETHYST®
ETHYST® is a clean-beauty brand committed to setting the highest standard in skincare safety and performance through its proprietary Champagne Standard™. Eliminating thousands of ingredients allowed by the U.S. while formulating with barrier-supportive, ethically sourced components, ETHYST® is recognized by CertClean® as one of the cleanest skincare lines in North America. ETHYST® is dedicated to delivering purity, efficacy, and integrity in every formulation.
Media Contact:
ETHYST® Skincare
Email: support@ethyst.com
Phone: 413-282-7113

